Analytics

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SA

Performance Analytics & Report Builder

Audit gross marketplace performance, monitor transaction volumes, analyze regional sales, and compile board-level exports.

Naira Liquidity Metrics

Real-time naira positions across platform escrow, system commission, and pending payouts.

Live Position
Retained Escrow Funds

₦1.247B

Across active escrow contracts

System Commissions (MTD)

₦187.4M

7.5% platform take rate accrued

Pending Payout Escrows

₦62.1M

28 streamer & brand withdrawals queued

Marketplace GTV Trends

Daily transaction volumes recorded over the past week

Lagos Timezone (GMT+1)

Category Share

Blink sales share by category segmentations

Streamer Watch-Time vs Checkout Conversion Correlation

Scatterplot showing relationship between average streamer watch minutes (X) and checkout commissions (Y).

Data Point
Watch Min (mid)Commission ₦ (mid)
Avg Watch Min46.9 mins
Avg Commission₦6.66M
Pearson r+0.94 (Strong)

Regional Hub Dispatches Performance

Region / Staging StationGross Revenue volumeRegistered Entity base

Board Report Exporter